Mavic, French manufacturer of complete wheel-sets, rims, components and cycle computers came into being in 1889. Today, with over one hundred years of experience, Mavic continues to stride forward into the future. Around 300 staff at the four principal European sites help the famous yellow brand to progress - with a real passion for the sport of cycling.
Everything begins in the heart of the French Alps. In this ideal environment we ride as often as possible, either to develop future products or just simply for the pleasure of devouring those small mountain roads leading us to nearby mountain passes or to pound the singletracks and sensational downhills of the Semnoz. Products are designed and sold from the Design Centre in Annecy, rims are manufactured at the historical site of St Trivier north of Lyon then the milling and assembly takes place in Annecy-le-Vieux, France and in Romania.
For those who are obsessed by weight and ride their V-brakes, the Crossmax SLR is the perfect wheel. Only 1420 grams and very responsive : low inertia, optimized energy transfert and predictable braking efficiency.
Only exclusive Mavic technologies on the spoke, rim and hubs could make this wheel possible. ISM3D rims save every possible gram of inertia, extralight hub axle and bearings save weight and carbon Tracomp spokes deliver lateral stiffness and acceleration... All this with no compromise on reliability. The perfect wheel for the most demanding climbers.
Lightweight performance for road racers that offers real quality to help you push your limits. ETS technolgy increased pedal to cleat contact area while features like the QRM bearings and the Duracleat let you focus on your racing.
The accurate 2.4 GHz cycling computer that integrates reliable and useful heart rate information. All those precious information are easily downloadable to your PC for analyze and storage. As on any 2010 Wintech USB computer, you can also chose among our 3 types of speed sensor.